Discover the Year's Most Anticipated Releases

The world’s premier watchmaking event returns to Geneva on 14th April 2026, bringing together the industry’s most influential maisons for a week of innovation, craftsmanship, and groundbreaking new releases.

For one week, Geneva becomes the global capital of haute horology, showcasing the latest creations from the most prestigious names in watchmaking. This year’s exhibiting brands include Rolex, Patek Philippe, TUDOR, IWC Schaffhausen, TAG Heuer, Cartier, and many more - each unveiling their newest collections.

Be among the first to learn about the 2026 launches from your favourite brands. Sign up below for exclusive updates throughout Watches & Wonders week.